UNDER ARMOUR HEALTHBOX

This is a launch piece for Under Armour’s first venture into the tech space.
Unlike most tech products, the HealthBox was designed to make things harder for you.
Voiceover by 10-time WWE World Champion Dwayne “The Rock” Johnson.

Role: Art Director / Bassline Writer / Title Animation
Created at Droga5
with Evan Barkoff, Lincoln Boehm, Joel Francke
GCD: Tim Gordon
Directed by Tom Tagholm